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Your hyper-personalized financial service center

Enjoy hyper-personalized digital banking for the first time with
“AI That Understands You” at the EASY Store on the SCB EASY app.
Meets all your financial goals more precisely than ever. Suitable financial solutions are curated by AI for your needs,
including investments, insurance, loans, credit cards, and deposits, along with special offers. It’s convenient, easy, comprehensive, and all in one place.

Enjoy hyper-personalized digital banking for the first time with “AI That Understands You” at the EASY Store on the SCB EASY app.
Meets all your financial goals more precisely than ever. Suitable financial solutions are curated by AI for your needs, including investments, insurance, loans, credit cards, and deposits, along with special offers. It’s convenient, easy, comprehensive, and all in one place.
Highlights For You
The right AI hyper-personalized solutions and exclusive promotions tailored to your needs and interests

Highlights For You
The right AI hyper-personalized solutions and exclusive promotions tailored to your needs and interests


Top Picks For You
Top 5 financial solutions recommended by AI, giving you better access to solutions that meet your financial needs
Top Picks For You
Top 5 financial solutions recommended by AI, giving you better access to solutions that meet your financial needs

FLASH SALE
Special deals just for you, enabling you to purchase your favorite products at special prices within a specified period*

FLASH SALE
Special deals just for you, enabling you to purchase your favorite products at special prices within a specified period*

Trending
A collection of popular and frequently used services, providing you with access to financial services faster and more conveniently.

Trending
A collection of popular and frequently used services, providing you with access to financial services faster and more conveniently.

*Conditions are as specified by SCB.
How to get to the EASY Store
Tap the “EASY Store” tile on the home page of the SCB EASY app. Browse for hyper-personalized financial products and services.
Click to apply for or purchase any item easily, conveniently, and all in one place.

How to get to the EASY Store
Tap the “EASY Store” tile on the home page of the SCB EASY app. Browse for hyper-personalized financial products and services. Click to apply for or purchase any item easily, conveniently, and all in one place.

