SCB Partners with Three Leading Gold Traders to Launch SCB Gold Marketplace Unlocking a World-Class Gold Investment Experience through SCB EASY
First-ever platform bringing together three renowned gold traders in one app, enabling investors to trade gold at global market prices with no fees and enjoy home delivery option for physical gold
Siam Commercial Bank (SCB), in partnership with Hua Seng Heng, MTS Gold (Mae Thongsuk), and YLG, has launched SCB Gold Marketplace, a new gold trading service on the SCB EASY application. For the first time, three of Thailand's leading gold traders have been brought together on a single platform, delivering a seamless and world-class gold investment experience.
Through SCB Gold Marketplace, investors can buy and sell gold in U.S. dollars (USD) via an SCB e-FCD account*, providing access to globally referenced gold prices for both 96.5% and 99.99% gold. Customers can trade with any of the three participating gold traders in real time and without transaction fees. Investment starts from as little as 0.05 baht-weight for 96.5% gold or 0.05 ounces for 99.99% gold, making gold investment more accessible to a broader range of investors. Investors may choose to hold their gold digitally or redeem physical gold through partner stores, with the additional convenience of home delivery option.
The service further enhances SCB EASY's role as a comprehensive USD investment platform, enabling investors to manage their portfolios through SCB e-FCD account while connecting them to global investment opportunities, including foreign exchange management, international mutual funds, and gold trading. By providing convenient access to internationally referenced gold prices and diversified investment solutions, SCB Gold Marketplace helps investors manage risk amid market volatility and build long-term wealth with greater confidence.
Mr. Sarut Ruttanaporn, Chief Executive Officer of SCB, said that SCB's mission has evolved beyond traditional banking services. The Bank is committed to being a trusted partner, supporting customers at every stage of life and helping them build long-term wealth through solutions that genuinely address their financial needs. At the same time, SCB is shaping the future of finance through its role as a wealth platform, seamlessly connecting customers to investment opportunities and financial solutions.
To deliver on this vision, SCB continues to invest in technology that removes barriers to investing and broadens access to quality assets. The Bank aims to be a future bank that creates greater value through digital platforms, transforming its banking application beyond a transactional channel. SCB EASY is designed to help customers grow their wealth, expand their financial planning options, and access global investment opportunities, enabling them to build lasting financial security for themselves and their families.
"With this commitment in mind, SCB has launched SCB Gold Marketplace, a real-time gold trading service on SCB EASY that makes gold investing simpler and more accessible for everyone. Thanks to our partnership with three leading gold traders, Hua Seng Heng, MTS Gold (Mae Thongsuk), and YLG, the service underscores SCB's role as the investment platform of the future by bringing together key investment opportunities in one place. By making quality assets more accessible, convenient, and aligned with the needs of today's digital investors, SCB Gold Marketplace further reinforces the Bank's mission of connecting Thais with investment opportunities that support long-term wealth creation," said Mr. Ruttanaporn.
Mr. Patrick Poulier, Head of Financial Markets at SCB, said that investment behavior among Thai investors is evolving. Beyond seeking returns, investors are placing greater emphasis on portfolio diversification, liquidity management, and wealth preservation. Gold has long been a trusted and widely held asset in Thailand, and demand for gold investment has grown significantly in recent years. Thailand is now the largest gold trading market in ASEAN and ranks among the world's top ten markets, with daily trading volumes exceeding THB 250 billion.
At the same time, digital investing has become increasingly embedded in consumers' daily lives. With over 17 million users, SCB EASY reflects the growing readiness of customers to access investment opportunities through digital channels. Against this backdrop, SCB has developed SCB Gold Marketplace in response to three key trends: the rise of mobile investing, increasing interest in USD-denominated assets, and growing demand for risk diversification amid global economic uncertainty. These factors continue to reinforce gold's role as a trusted store of value for investors worldwide.
By combining its expertise in digital platforms and financial markets with the strengths of its partners, SCB aims to make SCB Gold Marketplace a convenient, transparent, and accessible investment solution on the SCB EASY app, further strengthening its position as a wealth platform that connects customers to major global investment opportunities.
"SCB Gold Marketplace has been designed to integrate seamlessly with an SCB electronic Foreign Currency Deposit (e-FCD) account, bringing the gold investment experience of Thai investors closer to international standards. Through SCB EASY, customers can conveniently trade gold in U.S. dollars (USD), the benchmark currency of the global gold market, with Hua Seng Heng, MTS Gold (Mae Thongsuk), and YLG.
The service offers access to both internationally recognized 99.99% pure gold and Thailand-standard 96.5% gold, with a minimum investment of just 0.05 baht-weight or 0.05 ounces, depending on the product. Investors can choose to hold gold digitally or redeem physical gold through store collection or home delivery. This enables them to access globally referenced gold prices, manage foreign exchange risk more effectively, and diversify their portfolios with greater flexibility while exploring broader investment opportunities in global markets,” Mr. Poulier added.
Mr. Tanarat Pasawongse, Chief Executive Officer of Hua Seng Heng Group, said: “Despite ongoing volatility in global gold prices, interest in gold saving and investment among Thai consumers has continued to grow. At the same time, gold traders across the industry have increasingly embraced digital platforms to meet evolving customer needs and behaviors. Against this backdrop, Hua Seng Heng recognizes the importance of enhancing the gold trading experience through the digital channels that customers use every day, while upholding the standards that have defined our business for over 75 years, including customer trust, excellence in products and services, and a commitment to continuous innovation.
The growth of digital platforms is not about replacing our physical stores, but about providing customers with greater choice, accessibility, and convenience. Through our partnership with SCB on SCB Gold Marketplace, we are combining Hua Seng Heng's extensive expertise in the gold industry with SCB's strengths as one of Thailand's leading digital financial platforms.
This partnership helps make gold investment more accessible by enabling customers to trade gold through a channel they already use in their daily lives. It also lowers barriers to entry for first-time and younger investors, making it easier than ever to start investing in gold.”
Mr. Nuttapong Hirunyasiri, Executive Chairman of the MTS Gold Group, said: “Amid persistent volatility across global economy and financial markets, gold remains a major asset for investors seeking diversification and long-term wealth preservation. Meanwhile, the growing popularity of digital investing and U.S. dollar-denominated assets, particularly among younger investors, is reshaping how people access and manage investment opportunities and their portfolios.
SCB Gold Marketplace represents a significant milestone in elevating Thailand's gold investment market to international standards. The platform enables customers to conveniently trade gold in U.S. dollars through e-FCD accounts on SCB EASY. Through this partnership with SCB, MTS Gold (Mae Thongsuk) contributes its expertise in gold trading and investment innovation, combining its strengths with SCB's digital capabilities to create a more convenient, accessible, and efficient way for investors to participate in the gold market.
We believe this partnership will not only expand access among younger and digitally savvy investors but also contribute to the sustainable growth of Thailand's digital gold investment ecosystem in the years ahead.”
Ms. Thipa Nawawattanasub, Chief Executive Officer of YLG Group, said: “Today, we are seeing growing interest in gold investment among younger generations and working professionals. According to YLG customer data from our digital investment channels, nearly seven in ten investors, or approximately 68%, are under the age of 40. This demonstrates that gold is no longer viewed as an asset reserved for older or high-net-worth investors; it has become increasingly accessible to a much broader segment of the population.
A key factor driving this trend is the rise of fractional gold and digital gold. Fractional gold allows investors to start building their portfolios with as little as THB 100 by purchasing smaller portions of gold, while digital gold removes traditional barriers of time and location, making it easy to buy, sell, and accumulate gold anytime and anywhere through mobile devices. These innovations align with the preferences of today’s mobile-first investors and have helped broaden interest in gold investment across all age groups.
We believe that improving access to quality investment products is essential to expanding Thailand’s investor base over the long term. Our partnership with SCB through SCB Gold Marketplace brings together YLG’s expertise in gold investment and SCB’s strong digital capabilities and extensive customer reach. As a result, customers can access gold investment opportunities more conveniently and with greater confidence. The partnership also enhances the overall digital gold investment experience and supports the continued growth of Thailand’s gold market in line with evolving investor behavior.”
About SCB Gold Marketplace
SCB Gold Marketplace is an online gold trading service on the SCB EASY application that brings together gold products from three leading Thai gold traders: Hua Seng Heng, MTS Gold (Mae Thongsuk), and YLG on a single platform. Customers can conveniently compare prices and choose their preferred gold trader.
The service supports gold trading in U.S. dollars (USD) through an SCB electronic Foreign Currency Deposit (e-FCD) account and covers:
Customers can conveniently trade gold through SCB EASY from Monday to Friday, between 7:00 a.m. and 3:00 a.m. the following day*. They may choose to hold gold digitally, collect physical gold from participating gold shops, or arrange postal delivery (gold block charges and insurance fees apply).
*Trading hours are subject to conditions specified by SCB and the participating partners.
How to Get Started with SCB Gold Marketplace
*SCB Electronic Foreign Currency Deposit (e-FCD) savings account denominated in U.S. dollars (USD)
Important Notes:
For more information, please contact SCB Call Center at 02-777-7777 or visit www.scb.co.th